§ 002 — 01 / Branding
Olfactory.
_The Scent Archive
Scroll
§ 002 — 01 / Branding
_The Scent Archive
Brief
Design the brand identity for a small-scale discovery space — a focused, community-driven environment where people can explore a specific subject through hands-on experiences, exhibitions, and shared learning.
The space should feel intimate and purposeful: not a broad museum, but a precise, meaningful place of encounter.
Process
For this project I conceived a mini museum dedicated to scent — to the olfactory sense and its profound connection to human memory and emotion.
Aesthetically, the space is clean and minimalist, with a palette of neutral tones, because the real protagonist here is not what you see, but what you feel. Every visual decision was made to step aside and let the scents, objects, and stories take center stage.
